Blog - Turmalin

Advertisement for a web design agency
A job
Aleksandra Korda

Advertisement for a web design agency

Turmalin digital agency is expanding its network of associates and is looking for a web design agency for long-term or project-based cooperation. We are looking for reliable and creative partners who have experience in developing WordPress sites (especially in the Elementor environment) and who want

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Visual search: A new era of search has already begun
Tips
Aleksandra Korda

Visual search: A new era of search has already begun

Imagine that users no longer need a keyboard to find what they are looking for. It is enough to point the phone's camera at the object — and in a few seconds they get the results. Simple, fast and completely visual. No more thinking about how to formulate a search,

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Customer profiling and avatar creation
Tips
jelenamilic

Customer profiling: The key to more effective targeting

Customer profiling is one of the most important steps in creating a successful marketing strategy. At Turmalin, we begin this process with in-depth market research and analysis of data collected through our specially designed questionnaire. Based on those answers, we build a detailed profile of potential and existing customers,

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market research
Marketing
jelenamilic

Market research as the key to success in digital marketing

Market research is the foundation of any successful marketing strategy, especially in digital marketing, where trends and consumer behavior change rapidly. In the digital environment, understanding the target audience, analyzing the competition and recognizing new market opportunities are necessary to maintain a competitive advantage

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