Customer Relationship Management (CRM) is a strategy used by companies to store and organize their contacts - all available customer data, as well as details of every communication they have with them - all that in one place. CRM can give you an insight into the stage of decision-making at which a particular customer is currently (so-called customer journey). It can even tell you at what point they opened the email and how long they read it. Follow all the information from the first contact with clients, through phone calls, emails, meetings and contracts.

The key item that will make a difference in your favor and enable a long-term and quality relationship with the client is precisely the data and information obtained during your interactions in the past. If there is no confusion whether and when you have previously agreed on something, regardless of whether you or another member of your team communicated with the client - the client will have the impression that you have paid much attention to him and will feel special. Otherwise, he could be annoyed, feel neglected and remain dissatisfied. CRM provides a satisfied client with whom you will achieve long-term cooperation. A satisfied customer will continue to use your services or buy your product, but will also recommend your company to their friends.

HubSpot is CRM software that allows you to create a central database of your customers, in which all data related to cooperation is connected. The use of HubSpot provides a clear overview of your clients, that is, organized information on complete interaction with the client, available in one place and at any time.

No. There are no tricks. If you decide to start with the basic version of HubSpot - you have access to customer relationship tracking tools, marketing tools such as login forms, sales tools such as email templates and more - for as long as you want. You can create a database of up to a million contacts and add up to 2500 users from your team. As your business grows, you may want to move on to some of the more expensive, premium plans that bring additional options or reduce the limitations of core features.

Yes, it is available for both Android and iOS phones, so you and your team can access the entire database while on the go. Always keep up to date with how sales are progressing, simply follow marketing reports and more.

Your information is secure and confidential on HubSpot. You have the choice of which contacts to import into HubSpot, and when you allow HubSpot to be integrated with your email, you again have the choice of which emails and conversations will be stored on HubSpot and which will not. HubSpot will never send emails to your contacts unless you allow it.

HubSpot is fully customizable to your needs and the industry in which you operate. When you enter contacts in HubSpot, you can enter custom contact properties that define contact types and segment them into reporting and email communication lists. You can customize your sales funnel based on what suits you and add a level of automation to help you grow your business faster. Take a look at HubSpot's case studies , to see how HubSpot has met the needs of organizations in a variety of industries, from healthcare to e-commerce and nonprofits.

You can use the standard import of data into the HubSpot, in which you will have a step-by-step explanation with the help of the offered options for importing data from the inbox or tables. See the full guide to import and migrate various data to HubSpot.

If you are currently using Salesforce, see this link how to import data from Salesforce to Hubspot.

Yes, HubSpot has a built-in HubSpot training academy that includes online courses and short tutorials to help you learn how to use HubSpot. You can watch these courses at a speed that suits you.